Latitude

Thanks for taking an interest in Latitude’s open research initiatives!

Latitude 42s are self-funded, internally-managed studies.

Our Thinking

The idea behind our studies is simple: no person or organization can lay sole claim to good ideas, and the Internet creates opportunities for efficiently bringing new voices to the table. Engaging potential end-users in research efforts can bring a wealth of new perspectives and insights to the innovation process. We sincerely value your contributions.

As a result, we respect your privacy concerns, and take the collection and reporting of information very seriously.

We strongly believe in knowledge-sharing, and strive to make the fruits of our labor accessible to all—but will never compromise our participants’ privacy in doing so.

Use of Information

Latitude reserves the right to use submitted content for research purposes and to publish openly on aggregate results in the spirit of knowledge-sharing—but will never do so in a personally identifiable manner.

In studies where some of your information may be visible to other participants for purposes of allowing interaction with contributed content, Latitude will inform you very directly and very specifically, before you consent to participate, which information may be made public.

Latitude will never sell your personal information.

Attribution

While privacy is our first priority, Latitude also believes in giving credit for exceptional ideas. We strive to do so whenever possible. Latitude will not cite you in a personally identifiable manner unless you have agreed through a study’s specific terms of engagement, or unless we have privately obtained consent to attribute you.

Header image courtesy of flickrohit’s flickr, (cc) some rights reserved.